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Strategic Marketing in Online Business Trade Directory
Home » Business » Marketing and Advertising » Strategic Marketing » Tech Marketing Partners, Incorporated
Tech Marketing Partners, Incorporated in Online Business Directory
Royce Stewart is the founder of Tech Marketing Partners, Inc., a marketing consulting practice focused on product marketing strategy and implementation for high tech firms. Mr. Stewart and his team work with clients to improve go-to-market effectiveness. Mr. Stewart has over 20 years of experience and expertise in marketing analysis and planning, revenue stimulation program development and implementation, marketing strategy development, market management, and sales. Tech Marketing Partners affords clients the opportunity to benefit from this experience by generating results in improved time to market and increased sales. Mr. Stewart has worked in the field of communications equipment manufacturers for over 20 years. His career has included a variety of marketing and management positions at both Lucent Technologies and Tellabs. His responsibilities and projects have included: Building and managing a new segment marketing organization that provided greater clarity for target markets, customer needs, and opportunities. Creating integrated go-to-market plans which include detailed market assessments, competitive analyses and internal gap identification. Developing and implementing revenue stimulation programs, resulting increased revenues. Leading a cross-functional team, including engineers and accountants to improve international revenues. Creating global (international) market development plans. These focused on such areas as Germany and United Kingdom. Evaluating market requirements, product gaps, new markets, new product platforms, and new technologies, providing strategic recommendations leading to major acquisitions: globalization of corporations transport business, and entry into next generation switching equipment. Developing Market Attractiveness framework for market assessment and clarifying target accounts by geography, resulting in improved prioritized objectives for Sales targets. Mr. Stewart holds a Masters in Business Administration from Indiana University and a Bachelor of Science degree in Electrical Engineering from Purdue University. He is a member of the American Marketing Association.
Address: TechMarketingPartners, Inc. 34522 N. Scottsdale Road, Suite D8-248 Scottsdale, AZ 85262
Telephone: 480.595.2460
Fax: 480.595.2459
Website:
http://www.techmarketingpartners.com/
